The Full Potential landing page’s design is full of exciting activities; it had to be a snapshot of what was available to existing and potential customers.
Full Potential have some great partners ranging from Adidas, Garmin and Sweatshop to Pure Sports Medicine and Stars Gym
A massive part of Full Potentials business is Runclub. A brilliant and free, unique training resource that runners of all abilities can make use of. Once signed up, you’ll have access to all of their wonderful articles, tips and reviews.
Full Potential also offer private coaching. This design really helped differentiate the products and guide the user in deciding which one was for them.
Overseas training is also key to Full Potentials success. Our design helped to illustrate the complete package in one central page, with booking portals linking to purchase points at PayPal.
With so much going on at Full Potential, we wanted to capture the essence and energy of the company. A CMS updatable area gives them the opportunity to add events and stories at their leisure. With stories about Mo Farrah, you just have to.
Although we were not responsible for the origination of the identity, we have refreshed it’s appearance and elevated it’s appeal in line with the website.
Full Potential are proud to be the coaching partners to the British Heart Foundation for the past 7 years, CLIC Sargent for the past 3 years and have recently started to provide support for the RNIB.
It’s important for Full Potential to keep in touch with their existing and new clients. A simple form enables them to do so with a few clicks of the button.
Keeping the design online and offline consistent is important for brand continuity. Each PDF followed the same design style as the website for maximum impact.
Full Potential came to Brand-ing with a great product and an excellent business. How they were visually represented online however did not necessarily portray that. Our main objective was to improve the navigation and help guide the user from the home page all the way down to contact. The previous site had too many designs, and therefore made it a complicated journey. We stripped the site right back, reevaluated the hierarchy of information and in turn rejuvenated the Full Potential brand.
We are so proud of the new website and brand development which Brand-ing have designed for us. The whole design process from start to finish was without fuss, of exceptional standard and always on time. Attention to detail was absolute. Brand-ing worked with our own web developers to come up with a truly outstanding product for us. Thank you! The response from our customers has been nothing but acclaim for the new website’s design. The white contemporary feel with sharp images and colours is a popular comment. Brand partners and sub contractors have gone so far as saying that they’re proud to be associated with us. In just over a day we’ve received 1200 hits. Half of those are new visitors. Previous average 150.