
DIGITAL: The Stars Gym dynamic website promotes 4 core concepts of Martial arts, Strength & Conditioning, Well being and Cardiovascular fitness. Members also have the ability to book classes online.

DIGITAL: Art directed photoshoot promoting the Cardio Fitness concept. I-Phone and Android friendly javascript images outline the core business.

DIGITAL: Members can book personal training sessions online.

DIGITAL: Having designed the class timetable for print, it was then added online in PDF format. An accordian device was developed to engage the user and enable the page to have additional content.

DIGITAL: The Stars Gym Cardio Fitness page features ‘Whats happening news’ with targeted updatable information about fitness.

IDENTITY: Stars Gym main identity.

IDENTITY: The combination flower utilises 4 core sub brands, the driving strategy for the brand communications.

IDENTITY: The individual concepts.

PRINT: Promotional offer flyers used to gain awareness in the local area.

PRINT: Members folders contain a greeting letter, member of staff contact card and NCR membership forms.

PRINT: Stars Gym pocket timetable and branded stainless steel water bottle.

PRINT: Stationery and NCR pads for members.

PRINT: Kids judo marketing flyer.

SIGNAGE: Stars Gym main entrance signage, built up stainless steel lettering and large 3M vinyl
flower.

SIGNAGE: Mirrored foyer concept in the entrance with opening times.
Stars Gym is an independently owned gym based at Albion Riverside, Battersea. We were initially asked to pitch for work on the identity. Once we had won the work and gained the Directors trust, we designed a CMS based website, marketing communications across the 4 concept brands, signage and promotional items and continue to develop the brand through a number of different mediums.
We have worked with Brand-ing on two large scale projects. Gary and his team have always provided us with a first class, professional service. They provide innovative ideas, are very attentive to our briefs and always complete the work on time. Most important of all though their work is consistently of a high quality. They are incredibly passionate about their work and it’s a pleasure to work with Brand-ing.